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What does Scandinavia have, that have no other markets?

As many already know, MAX Tourism has specialized in Sales Representation in the Scandinavian market. Some people ask us “Why Scandinavia”?

We decided to start with this market due to our extensive market knowledge and contacts we have in Sweden, Norway, Finland and Denmark. Furthermore, these countries have a stable economy and strong currency allowing them to have a high purchasing power when traveling to Spain.

All professionals who have worked with this market ever say, it’s nice to work with Scandinavian clients, they know well the MICE world and have very clear what they are looking for. There are powerful companies and very professional agencies who are used to organize Incentives Trips Incentive, Conventions and Product Presentations.

It is the perfect moment to start or grow with the Scandinavian market, as they are still receptive and not as mature as Germany or Great Britain. They receive visitors with open arms and listen carefully our News from Spain.  

Why do Scandinavian Companies visit Spain? There are good flight connections from major cities in Scandinavia with Barcelona, ​​Madrid, Malaga, Alicante and Mallorca. They always look for good weather conditions, sunshine and mild temperatures … also they love our cuisine and fine wines. They are people who enjoy good food and drink especially in an environment and life-style to invite them to escape from the stress and monotony.

If you would like to introduce yourself or grow with the Scandinavian market MAX Tourism can help to establish a common action plan and open the doors to this market. If you are interested you can send an e-mail to and we will be happy to inform you.